Pressure Drop Brewing and Big Ditch Brewing have put a stop on the production of their beer which is named after one of Hindu deities. Well, the production has been stopped after the Hinduism activists have found out about the beer and its production house, as per the reports.
Well, the name of the beer is Aqua Shiva and Shiva is one of the important Hindi Gods. Apparently, there were reports that the beer also had a photo like a caricature of the Hindu deity which most offended the activists and those who practice Hinduism. Rajan Zed is a Nevada based Hindu activist who first found out about the beer and criticized the manufacturers and producers for wrongly portraying the name of Hindu God.
Meanwhile, the beer has been discontinued which means its productions would not be seen in the future, or if at all, the beer comes into the picture, it will come to have its own identity with a different label and caricature. Also, the activist, Rajan Zed is said to have a website and he had mentioned the same on it. According to Zed’s website, Matt Kahn, President of Big Ditch Brewing had apologized and released a statement that read, “We very recently became aware that our collaborative beer, Aqua Shiva, was offensive to Hindus. We deeply apologize to the Hindu community for this poor choice of our beer name and artwork. We simply did not put enough time into thinking about this beer name and artwork and what the use of the name Shiva means to the Hindu community. This beer is discontinued and will never be made again.”
However, Zed has thanked the dual companies for their contribution to discontinuing the beer and offered a suggestion in return which focuses on training for cultural sensitivity.